Edit your Profile.

"The first thing that we had to do when we started to create this map of the competitors in the field was to set objectives for the project and then do some research. Here is what that looked like: Objectives: Define our top competitors From the list of competitors define: Target Demographic – Who they’re serving (age, background, region). Core Offerings / Differentiators – What makes them stand out. Similarities to Project Wonder – Overlaps in mission, format, goals. Unique Positioning (vs. PW) – What’s missing or done differently. Define Possible axis for a Perception map  Even though we are not going to add price on the perception map - can we add pricing so that we can structure our pricing to the market? 1. Khan Academy Target Demographic: Students from K–12 to early college, globally. Core Offerings / Differentiators: Free, comprehensive academic content across various subjects. Mastery-based learning with interactive exercises. AI-powered tutor "Khanmigo" for personalized assistance. Widely known Similarities to Project Wonder: Use of technology to enhance learning. Unique Positioning: Primarily focused on academic subjects and test preparation. Less emphasis on project-based or entrepreneurial learning. Lack of one-o-one mentorship Cost: $4 monthly or $44 yearly to use the Khanmigo AI Teaching Assistant   Ashoka / Changemakers Target Demographic: Aspiring and established social entrepreneurs, including youth. Core Offerings / Differentiators: Global network of social innovators. Programs like "Lead Young" to empower youth leadership. Focus on empathy and systemic change. Very professional resources - all are the same. :) Similarities to Project Wonder: Shared emphasis on social impact and changemaking. Social responsibility Step by step tutorials that help give structure to someone thinking about starting a project.  Cost: Free for some information and $19.99 a year for premium - they take donations They also have a Young Changemakers Community as well which is geared towards our market.    Unique Positioning: More geared towards supporting existing social entrepreneurs. Less structured educational programs for beginners. 3. Uncharted Learning Target Demographic: Students from grades 4–12 in the U.S. Core Offerings / Differentiators: Entrepreneurship programs integrated into school curricula. Hands-on experience in building and pitching business ideas. Collaboration with educators and industry mentors. Similarities to Project Wonder: Focus on experiential, project-based learning. Encouragement of entrepreneurial mindset. They provide funding for projects after the “pitch” is made. Unique Positioning: Primarily U.S.-centric with structured school partnerships. Emphasis on business entrepreneurship over social impact Cost:  $3,500 4. YCM Challenge Target Demographic: Young individuals passionate about social change. Core Offerings / Differentiators: Global platform for youth-led social initiatives. Support through mentorship and funding opportunities. Similarities to Project Wonder: Empowerment of youth to lead social change projects. Unique Positioning: Focus on providing a platform rather than structured educational content. Cost: None 5. One Young World Target Demographic: Young leaders aged 18–30 globally.  Core Offerings / Differentiators: Ambassador network for ongoing support and collaboration. Similarities to Project Wonder: Global perspective on youth leadership and social impact. Unique Positioning: Have a Global Summit for students to kick off projects. 6. DoSomething.org Target Demographic: Young people aged 13–25, primarily in the U.S. Core Offerings / Differentiators: Campaigns for social change that are easy to join and execute. Focus on civic engagement and activism. Similarities to Project Wonder: Youth empowerment and social action. Unique Positioning: Less emphasis on education; more on activism and campaigns. Cost: No Next we had to decide what the axis were going to be, or what metrics did we want to compare ourselves by with the other companies. We thought about price but after looking at the competition realized that many times the price was nominal or in some cases free. We thought about using social impact vs academic learning but the go hand in hand so that didn't work either. So we settled on our metrics that you see at the top because that is what we would like to do at the end of the day - cohort and project based learning... We are going to need to do a bit more work on this as we grow. But this is our start!"