journal entry

For the last few weeks, I have worked on the development of my idea; turning the concept in my head into a reality.

First I completed the feasibility study on Google sheets. Then I met with Dr Juan Jose from UCR, and he agreed to help me with the execution and said he could provide the first 300 coral fragments. The next steps are legally creating the company and opening bank accounts, meanwhile, that is happening I prototyped the website as well as the subscription model. My web developing skills still need some work.

The pitching of my business model presents some issues regarding ethics. The wording makes it seem as if ill become rich by selling air and not the same the corals. The only professional way I can explain that when you adopt a coral from our site we use that money to pay for the growth an maintenance of that specimen is ” our mission-driven comercial model”


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