Project Wonder Collective >

Visionary: Project Wonder

Location: Planet Earth

Focus: Supporting New Social Entrepreneurs

Marketing and Money

Welcome to “Business Essentials” – our next exciting step in the entrepreneurial journey! This module is designed to equip you with the skills and knowledge to create and sustain community projects that address real needs and make a significant impact.

Here’s what’s ahead:

  • Crafting mission statements that clearly define your project’s purpose and direction.

  • Exploring effective marketing strategies to promote your initiatives.

  • Forming strategic business partnerships to expand your project’s reach.

  • Mastering budgeting skills to ensure financial sustainability.

  • Creating a comprehensive feasibility study to evaluate the viability and potential success of our projects.

This module is all about transforming ideas into business plans. By the end, you’ll be empowered with practical business tools and strategies, ready to bring your community projects to life and make a lasting difference. Let’s dive in and start building your project!

Exploration #1
Marketing
Exploration #2
Will It Work?
Exploration #3
Empowerment Kit
Reflection
Wrap Up
Path

Mission Statement Creation

We will explore how to create a powerful mission statement for your social entrepreneurial project by aligning your passions and values with the goals of your project. This st...
Path

Marketing Introduction Spark

Before jumping into marketing, you need to understand how it works and why it matters so that your marketing can be influential in the right way.  Start by watching the ...
Path

Project SMART Goal

Before starting a new project, you need a goal to keep yourself on track, to stay motivated, and to have something specific to work towards.  Revisit SMART goals Reme...
Path

Define Your Audience

You can’t help everyone with one project, and if you try, you will most certainly fail. By specifying who you are trying to help, you will have more success in your project....
Path

Value Proposition Spark

If you feel like you have a lot of competition in your community that has similar projects to yours, do this path to break down why you stand out and have a clear saying to ma...
Path

Organizational Culture

Organizational culture is the character or personality of an organization, encompassing the behaviors, values, and attitudes of management and employees. Gain insight into how...
Path

Promotional Strategy

Brainstorm your own unique promotional strategy, pick the best channels, and get inspired by excellent campaigns from big brands like Oreo and Target. You can share your creat...
Path

Naming Your Project

Choosing a name is a great way to help people recognize and remember your project. It is an essential piece of marketing that helps you discuss your project with all your stak...
Path

Stakeholder Mapping for Your Project

Marketing is all about communication and there is no better tool to map out communication plans than a Stakeholder Map. You have done a personal stakeholder map, now let’s d...
Path

Budgeting

Budgeting is like creating a roadmap for your project's money. It's super important because it helps you plan and track where every dollar goes. Imagine you're organizing a sc...
Path

Feasibility Study

Let’s compile all the information that you have gathered and create an assessment of the practicality of your project. This is a great time to analyze your idea as a whole! ...
Path

Backwards Planning

Beginning a long term project is tricky. You have a lot to juggle, and it is hard to plan so far in advance. Learning this skill will not only make sure your project is on tra...
Path

Ethical Implications

Before starting to share your project with the community, it is important to think about not only the positive ways you are going to make change, but also the possible negativ...
Path

Mindful Movement

Learning when to use mindful movement can be a game changer in handling the stress of running your own community project. By completing the path below, you’ll learn new tech...
Path

Task Initiation

Ever found yourself stuck when it's time to start your homework, clean your room, or study for a big test? Well, struggling to get things going (aka task initiation) happens t...
Path

Wrap Up

Let’s get this project going! You have spent so much time prepping, planning, and learning, so now it is time for you to get out there and get started.  Start your pro...
Project

Exploring Movement

In this project I hope to create a dance video fully choreographed, filmed and edited by me with the help of my mentor and some friends.